Number of campaigns

There is no limit on the number of Campaigns that you can run at one time.

Each campaign can include up to five ad variants

Generally each Campaign can include up to five Ad Variants but your Account Manager can lift this limit if you need.

Automatic disabling of low CTR Ad variants

Our platform will automatically disable the ad variant(s) with the lowest CTR but only if it sees a statistically significant difference. This automated process can be switched off by your Account Manager if you need.

More

Optimising for Conversions