Author Archives: Julian Peterson

Dianomi campaigns can be integrated with Integral Ad Science (IAS) in certain environments Native, Video and Podcast campaigns can integrate monitoring from IAS. To use IAS on your campaign please speak to your Account Manager. More Use DoubleVerify with Dianomi campaigns Keywords – blocking campaigns from appearing next to keywords  

Dianomi only runs ads relating to crypto currencies and crypto currency trading from companies regulated by the financial regulator in a major jurisdiction. ICOs We do not run ads for ICOs – Initial Coin Offerings. MoreRead about Approval of all campaigns and types of ads that will be rejected

Device bidding allows you to increase / decrease the bid for specific devices – desktop, tablet and mobile. applies to Native, Video and Podcast ads ONLY. It does not apply to Display, Canvas, Content Hub or Native Verified. Device bidding is not enabled by default, it can be requested from your account manager and enabled […]

State / county The state / county macro will insert the state / county name in your ad text. The state / county name will be the same as it appears in geo targeting. EgWhen targeting United States / New York the state name will be “New York”When targeting United Kingdom / Greater London the […]

Access All major DSPs have direct access to our SSP where you can buy our openmarket and private market inventory. Because we represent premium financial & business sites all creatives will need to be approved by Dianomi before serving. Upload your creatives in the same way in your DSP but the campaign will need to […]

Day Planner allows campaigns to be limited to specific days and times. For example, during office hours only, weekdays only or weekends only. If enabled, it is applied on a campaign level – different days and hours can be specified for each campaign. Dianomi Account Managers can enable Day Planner for any account if requested. […]

Keywords can be blocked at an account level, the block will apply to all campaigns in the account. Your account manager can upload the keywords for you. Please note: Keywords must appear in the URL, title or article We block your ad if we see the specified keyword in the URL, title or body text […]

Video and podcast ads are charged on a Cost Per Mille (CPM) basis – cost per 1000 page impressions Below are some recommended and minimum vCPMs in major markets. Start your campaign at the recommended figure and then reduce the vCPM if the campaign is on course rather than starting at the minimum vCPM and […]

Publisher bidding allows you to increase / decrease the bid for specific publishers and/or to block publishers from your campaigns. applies to Native, Video and Podcast ads ONLY. It does not apply to Display, Canvas, Content Hub or Native Verified. Publisher bidding is not enabled by default, it can be requested from your Account Manager […]

Introduction The Dianomi server to server (s2s) integration is an alternative to normal cookie based conversion tracking integration that avoids the use of third-party cookies. This significantly increases the accuracy of conversion tracking in these days of 3rd party cookie blocking, in some instances this can improve tracking accuracy by up to 80%. Privacy When […]