Dianomi video units follow industry standards but reporting may be slightly different to other platforms. Video Performance The following information is shown in “Video Performance” in Analytics Page Impressions The number of pages that loaded where the Dianomi video unit was present (but the Video unit did not necessarily start). Video Start Impressions The number […]
Device bidding allows you to increase / decrease the bid for specific devices – desktop, tablet and mobile. applies to Native, Video and Podcast ads ONLY. It does not apply to Display, Canvas, Content Hub or Native Verified. Device bidding is not enabled by default, it can be requested from your account manager and enabled […]
Day Planner allows Campaigns to be limited to specific days and times. For example, a Campaign might show during office hours only, weekdays only or weekends only. If enabled, it is applied on a Campaign level – different days and hours can be specified for each Campaign. The Day Planner is found in MyDianomi > […]
Publisher bidding allows you to increase / decrease the bid for specific publishers and/or to block publishers from your campaigns. applies to Native, Video and Podcast ads ONLY. It does not apply to Display, Canvas, Content Hub or Native Verified. Publisher bidding is not enabled by default, it can be requested from your Account Manager […]
Introduction The Dianomi server to server (s2s) integration is an alternative to normal cookie based conversion tracking integration that avoids the use of third-party cookies. This significantly increases the accuracy of conversion tracking in these days of 3rd party cookie blocking, in some instances this can improve tracking accuracy by up to 80%. Privacy […]
What is the “Score”? Dianomi gives each ad variant a Score. The higher the Score, the more likely that ad is to be shown. Score is a function of Cost Per Click (CPC) and Click Through Rate (CTR). Therefore, your ad will be shown more if the CPC is high and/or the CTR is high. […]
If your campaign is not delivering or is pacing slowly, here is a checklist: Is the Cost Per Click (CPC) or CPM too low? Check our recommended net CPC rates and our recommended CPM rates. We recommend starting your campaign at the recommended figure and then reducing the CPC if the campaign is on course […]
Yes! You can access our analytics API documentation: Advertisers Publishers If you prefer you can download reports from Analytics or we can schedule automated reports. For further details, please contact your account manager.
Exporting data Any Analytics can be downloaded as a CSV, click the “Download CSV” button, top right of the page. Exporting data using our API You can also use our API. Automated Reporting Any report in Analytics can be set up as an Automated Report which will send a CSV file by email […]
All ads should be tracked so you can see Dianomi’s users separately from other traffic sources in your Analytics. We want you to do this as we are confident in the quality of our users. Whilst you can see stats within MyDianomi, we also recommend clients implement their own tracking, for example Google Analytics. This […]